Today, the Official Google Adsense blog announced a new format for their ads.

“You may have noticed that some of your ad units have started to look a little different lately — we’re happy to announce that, just in time for spring, we’ve given our standard ad units a fresh makeover. After extensive testing and research, we’ve found that the new formats are not only visually appealing to users, but they also perform even better for publishers and advertisers.”

With this new format, Google hopes that publishers, advertisers, and Google itself will make more money…

The defaul ads’ format now doesn’t have any border, and the “Ads by Goooooooogle” text link has been replaced by an image. The “Advertise on this site” link has also been removed.