Anyone can rank for highly competitive keywords. For that, you just need to have an old domain name based on your most important keyword and let it gain links naturally throughout time.

Casino.com is one of these sites. It ranks well for extremely competitive keywords such as “Casino“. It’s very hard to compete in this kind of industry without going black-hat and get removed from Google’s index instantly.

I noticed that Casino.com has just been redesigned and is now simpler to use and to navigate. Feel free to go there to play real money or just to have fun with their free games.